In 2024, every business uses emails in some form be it to communicate with customers, place orders with suppliers or send campaigns out marketing their services. However, one thing we all receive in our mailboxes time to time is junk or spam emails. In this article, we will answer your common questions surrounding these pesky spam emails and the best ways you can avoid junk emails.

 

What is Spam?

Spam emails are unsolicited messages sent to you by companies or malicious users. These are often unwanted and can pose a threat to your business if not dealt with correctly. Most people have seen examples of spam emails in their mailbox, this could be as an email saying you have won something or pretending that they are someone else.

 

Why is Spam an Issue for Businesses?

Spam can be a major issue for your business due to its malicious nature. Firstly, if you receive lots of junk emails every day, you run the risk of important emails being lost in this. The effect this can have on your business is massive as missed emails may lead to dropped sales and new customers. This therefore shows why it is vital to ensure that your mailbox is clutter free.

Secondly, the majority of junk is malicious and has intent to get your personal details or leave a virus/malware on your computer. Any members of staff who fall for a spam email and enter their details or download a file could put your business in a risky position. Members of staff should receive security awareness training even if your business has a filter in place.

Why a Spam Filter is Important for your Business

The main reason a spam filter is important for your business is security. By making sure the majority of malicious spam emails don’t land in your inbox, you can rest assured that the risks associated with staff falling for phishing and spam emails is significantly reduced.

The reduction of clutter in mailboxes will also mean that your staff are more productive and don’t have to wade through many junk emails to find anything of significance. This can be likened through walking through wet mud. Without a filter, your staff will move much slower through their inbox, as if they were walking in mud or on a slippery surface. With a filter in place, it acts as a solid surface where staff can navigate through much easier and at a pace.

 

How Does our Business Get a Spam Filter?

If you’re unsure whether you currently have a spam filter on your mailboxes or if its working correctly, the best thing to do is contact a service provider such as Three Cherries. Not only will we be able to advise you on whether you have one or if its working, but we can also recommend to you the next steps on making sure your business is secure.

However, if you are wanting to do this yourself, we recommend spending some time to research and make sure its operating correctly meaning that you don’t send any important or non-junk emails to the spam folder as this would prove counterintuitive and mean a loss in sales or customer relations.

 

Contact Three Cherries

If you have any more questions about filters such as “what spam filters are best” or “how does a spam filter work?” contact us today on our details below and we will assist you in finding the correct choice for your company. At Three Cherries, we take the gamble out of business technology.